Lox Club
Lead Graphic Designer
The members club for Jew-ish people with ridiculously high standards
2022 - 2024
Art Direction
Product Design
Print & Digital Design
Apparel
Visual Merchandising
Social Media
Email Design
Retouching
Illustration
Animation
JOSIE’S GAME
In May 2022, Lox Club launched their in-app card game, Josie’s Game. The product feature provided the perfect conversation ice breakers so members can skip the first-date awkwardness. The game provided 2 categories: “TMI,” for spicy ice breakers, and “Kosher,” for more tame options.
After the game’s success, Lox Club decided to make Josie’s Game a real deck of cards to have on tables at IRL events to help members mingle.
SUMMER SERIES
Rebranding Lox Club’s annual Summer Series
MERCH
Designing & illustrating a crewneck for Lox Club’s infamous deli, Spielman’s Deli
NEW CITY LAUNCHES
Assets for the launch of Lox Club in 5 new cities in 2022
